The Big Pink - Future This

Future This, the second album from The Big Pink, is released on 4AD on 16/17th January 2012.Named after a skateboard company's slogan from the 80s, it's an apt title. The genesis for this new record stems from the band deciding to not rush in, instead utilising their time to toy with some new studio equipment they had acquired to help them experiment more, and it was with the excitement that came with making beats so successfully that the impetus they needed to get started in earnest came.Over the summer of 2011, with ideas flowing, they worked with producer Paul Epworth (Adele, Florence & The Machine, Friendly Fires) to help them match their high ambitions. The end result does exactly that, adding more shades to The Big Pink palette, rewarding both them and listener for their patience. Future Thiscommands attention throughout with its genius gently sinking in like all good records should. The album is completed by celebrated artist KR (the man behind Krink) using his distinct paint style to 'krink' the album's sleeve and give them a fresh update on the legacy of 4AD record design.